Nobody in the building knows how to sell ?

Leads come in and quietly die. Your team didn’t sign up to sell, and they feel icky doing it. We change how it feels first, then teach the how.

Coaching a team through the basics of selling, step by step

Your leads are leaking out.

The leads you paid for Nobody follows up Replies come too slow It felt pushy Only a few ever close

You are paying for every one of those leads, and they are slipping away before anyone wins them.

Selling doesn’t have to feel icky.

The dread is a mindset, not a fact. We shift how it feels before we ever touch a technique.

How it feels now

Like pretending to be someone else.

  • Pushy, like you are talking people into it.
  • Fake, reading from a script that isn’t you.
  • Dreaded, so the call never quite gets made.

How it feels after

Like a helpful conversation.

  • Natural, just listening and helping.
  • Like you, in your own honest voice.
  • Something the team can even enjoy.

Start with the basics.

No experience in the building is fine. Here is the whole path, from first hello to a comfortable yes, with no jargon.

1

Open the conversation.

A warm first line that earns the right to keep talking.

2

Find out what they need.

Ask, then listen. Most of selling is understanding the problem.

3

Show how you help.

Connect what you do to what they actually want.

4

Talk through the wobble.

Answer the doubts honestly, with no pressure at all.

5

Ask for the yes.

A clear, comfortable way to move it forward together.

Bring the rookies through.

Gen Z, graduates and first-timers can become quietly brilliant at this. We bring new and junior people up to confident selling, gently.

  • Shadow real conversations.

    They can see how it is done before they ever go solo.

  • Low-stakes role-play.

    Practice the awkward bits in a safe room, not on a live lead.

  • Real calls with a safety net.

    We stay alongside them until the confidence is theirs.

Bringing a junior team up to confident selling in a training session

We’d audit you first.

Before we teach a single thing, we look at how selling actually happens with you now. That way we fix what is really losing the work, not what only looks loudest.

A highly knowledgeable speaker with fantastic delivery. Sessions online and face to face are very well attended and receive excellent delegate feedback.
Hannah Kerridge D2N2 Growth Hub

Whoever you are, you’ll find us properly qualified and experienced, warm and easy to deal with, and there with ongoing support, not a one-off.

Meet Lindsey and Iain

Ready to stop the leak?

Start the conversation

No pressure, just a chat.

Not quite you?