/* ============================================================
   PASSION — "Overwhelmed with marketing" page
   Calm, spacious, ordered on purpose. The layout is the message.
   Own structure; leans on styles.css for tokens, nav, buttons,
   blobs, reveal, golden-circle motif, dividers, footer.
   ============================================================ */

/* ---------- shared helpers ---------- */
.slate{background:var(--slate);color:#fff;position:relative;overflow:hidden;}
.gc-white circle{stroke:#fff;opacity:.16;}
.soft-frame{
  position:relative;border-radius:var(--arch);overflow:hidden;
  box-shadow:var(--shadow-soft);background:var(--stone);
}
.soft-frame img{width:100%;height:100%;object-fit:cover;display:block;}
.txtlink-light{
  display:inline-flex;align-items:center;gap:.5em;font-weight:600;
  color:#fff;position:relative;font-size:1.05rem;
}
.txtlink-light svg{transition:transform .4s cubic-bezier(.2,.7,.2,1);}
.txtlink-light::after{
  content:"";position:absolute;left:0;right:0;bottom:-4px;height:2px;
  background:#fff;transform:scaleX(0);transform-origin:left;transition:transform .4s ease;
}
.txtlink-light:hover::after{transform:scaleX(1);}
.txtlink-light:hover svg{transform:translateX(5px);}

/* ============================================================
   HERO (ivory, deliberately calm and uncluttered)
   ============================================================ */
.m-hero{padding:200px 0 120px;position:relative;overflow:hidden;}
.m-hero .hero-grid{
  position:relative;z-index:2;display:grid;
  grid-template-columns:1.04fr .96fr;gap:72px;align-items:center;
}
.m-hero h1{font-size:clamp(3rem,6.2vw,5.4rem);font-weight:520;line-height:1.04;color:var(--ink);}
.m-hero h1 .pink{color:var(--pink);display:inline-block;position:relative;margin-right:.06em;}
.m-hero .hero-sub{font-size:1.28rem;color:var(--ink-soft);margin:36px 0 44px;max-width:30em;line-height:1.64;}
.m-hero .hero-cta{display:flex;align-items:center;gap:24px;flex-wrap:wrap;}
.m-hero-media{position:relative;}
.m-hero-media .gc-hero{top:-10%;right:-14%;width:120%;z-index:1;}
.m-hero-media .blob-hero{
  width:74%;aspect-ratio:1;left:-12%;bottom:-14%;
  border-radius:46% 54% 62% 38% / 52% 44% 56% 48%;z-index:0;
}
.m-hero-frame{position:relative;z-index:2;aspect-ratio:5/5.4;}

/* ============================================================
   FROM CHAOS TO ONE PLAN (slate) — transformation visual
   ============================================================ */
.m-chaos{padding:138px 0 148px;}
.m-chaos .sec-head{text-align:center;max-width:680px;margin:0 auto;position:relative;z-index:2;}
.m-chaos .sec-head h2{font-size:clamp(2rem,4vw,3.2rem);font-weight:500;color:#fff;}
.m-chaos .sec-head p{color:rgba(255,255,255,.82);font-size:1.16rem;margin-top:16px;}
.m-chaos-wrap{max-width:1100px;margin:52px auto 0;overflow-x:auto;position:relative;z-index:2;}
.m-chaos-svg{display:block;width:100%;height:auto;overflow:visible;min-width:640px;}
/* SVG internals */
.m-chaos-svg .noise-pill{fill:rgba(255,255,255,.12);stroke:rgba(255,255,255,.48);stroke-width:1.5;}
.m-chaos-svg .noise-pill-hi{fill:rgba(255,255,255,.22);stroke:rgba(255,255,255,.65);stroke-width:1.5;}
.m-chaos-svg .noise-label{fill:rgba(255,255,255,.85);font-family:var(--font-body);font-size:14px;font-weight:600;text-anchor:middle;}
.m-chaos-svg .plan-line{stroke:rgba(255,255,255,.35);stroke-width:2.5;fill:none;}
.m-chaos-svg .plan-node{fill:var(--pink);}
.m-chaos-svg .plan-node-ring{fill:none;stroke:rgba(255,255,255,.45);stroke-width:2;}
.m-chaos-svg .plan-num{fill:#fff;font-family:var(--font-head);font-size:18px;font-weight:600;text-anchor:middle;}
.m-chaos-svg .plan-label{fill:#fff;font-family:var(--font-body);font-size:15px;font-weight:600;text-anchor:middle;}
.m-chaos-svg .section-tag{fill:rgba(255,255,255,.48);font-family:var(--font-body);font-size:13px;font-weight:500;text-anchor:middle;letter-spacing:.05em;text-transform:uppercase;}
.m-chaos-svg .divider-line{stroke:rgba(255,255,255,.15);stroke-width:1.5;stroke-dasharray:4 8;}
.m-chaos-svg .arrow-line{stroke:rgba(255,255,255,.55);stroke-width:2.5;fill:none;stroke-linecap:round;}

/* ============================================================
   WHO AND WHERE IS YOUR AUDIENCE (ivory, calm clarity)
   ============================================================ */
.m-target{padding:150px 0;}
.m-target .wrap{max-width:1000px;}
.m-target h2{font-size:clamp(2rem,4vw,3.2rem);font-weight:500;text-align:center;max-width:13em;margin:0 auto;}
.m-target-lede{font-size:1.22rem;color:var(--ink-soft);text-align:center;max-width:34em;margin:24px auto 64px;line-height:1.64;}
.m-target-qs{display:grid;grid-template-columns:repeat(3,1fr);gap:34px;}
.m-target-q{
  background:#fff;border-radius:var(--r-md);padding:36px 32px 38px;
  box-shadow:var(--shadow-soft);
  transition:transform .5s cubic-bezier(.2,.7,.2,1),box-shadow .5s;
}
.m-target-q:hover{transform:translateY(-6px);box-shadow:var(--shadow-lift);}
.m-target-q .num{
  font-family:var(--font-head);font-size:2.4rem;color:var(--pink);
  font-weight:560;line-height:1;margin-bottom:14px;
}
.m-target-q h3{font-size:1.22rem;font-weight:580;color:var(--ink);margin-bottom:10px;}
.m-target-q p{color:var(--ink-soft);font-size:1.04rem;line-height:1.56;}
@media(max-width:760px){.m-target-qs{grid-template-columns:1fr;max-width:420px;margin:0 auto;}}

/* ============================================================
   ONE SIMPLE PLAN (slate, 3 spacious cards)
   ============================================================ */
.m-plan{padding:148px 0;}
.m-plan .sec-head{text-align:center;max-width:640px;margin:0 auto;position:relative;z-index:2;}
.m-plan .sec-head h2{font-size:clamp(2rem,4vw,3.2rem);font-weight:500;color:#fff;}
.m-plan .sec-head p{color:rgba(255,255,255,.82);font-size:1.16rem;margin-top:16px;}
.m-plan .gc-mp{top:-12%;left:-8%;width:42%;z-index:0;}
.m-plan-steps{
  display:grid;grid-template-columns:repeat(3,1fr);gap:28px;
  margin-top:68px;max-width:1080px;padding:0;position:relative;z-index:2;
}
.m-step{
  background:#fff;border-radius:var(--r-lg);padding:44px 38px 48px;
  box-shadow:var(--shadow-soft);
  transition:transform .5s cubic-bezier(.2,.7,.2,1),box-shadow .5s;
}
.m-step:hover{transform:translateY(-6px);box-shadow:var(--shadow-lift);}
.m-step-num{
  width:64px;height:64px;border-radius:50%;display:grid;place-items:center;margin-bottom:24px;
  font-family:var(--font-head);font-size:1.6rem;color:var(--pink);
  background:var(--pink-soft);border:2px solid rgba(198,11,127,.25);
}
.m-step h3{font-size:1.32rem;font-weight:580;color:var(--ink);margin-bottom:12px;}
.m-step p{color:var(--ink-soft);font-size:1.06rem;line-height:1.6;}
@media(max-width:800px){.m-plan-steps{grid-template-columns:1fr;max-width:420px;margin-left:auto;margin-right:auto;}}

/* ============================================================
   ALIGN MARKETING WITH SALES (ivory, short bridge)
   ============================================================ */
.m-align{padding:148px 0;text-align:center;}
.m-align .wrap{max-width:860px;}
.m-align h2{font-size:clamp(2rem,4vw,3.2rem);font-weight:500;}
.m-align-body{font-size:1.24rem;color:var(--ink-soft);margin:28px auto 0;max-width:34em;line-height:1.66;}
.m-align-body strong{color:var(--ink);font-weight:600;}

/* ============================================================
   AND YES, AI, SENSIBLY (slate)
   ============================================================ */
.m-ai{padding:138px 0;}
.m-ai .sec-head{text-align:center;max-width:680px;margin:0 auto;position:relative;z-index:2;}
.m-ai .sec-head h2{font-size:clamp(2rem,4vw,3.2rem);font-weight:500;color:#fff;}
.m-ai .sec-head p{color:rgba(255,255,255,.82);font-size:1.16rem;margin-top:16px;}
.m-ai-cols{display:grid;grid-template-columns:1fr 1fr;gap:28px;margin-top:60px;position:relative;z-index:2;}
.m-ai-col{background:rgba(255,255,255,.08);border:1.5px solid rgba(255,255,255,.18);border-radius:var(--r-lg);padding:38px 36px 40px;}
.m-ai-col h3{font-size:1.28rem;font-weight:580;color:#fff;margin-bottom:20px;}
.m-ai-col h3 span{color:var(--pink-soft);}
.m-ai-col ul{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:13px;}
.m-ai-col li{display:flex;gap:14px;align-items:flex-start;color:rgba(255,255,255,.84);font-size:1.06rem;line-height:1.5;}
.m-ai-col li .dot{flex:none;width:20px;height:20px;border-radius:50%;margin-top:3px;display:grid;place-items:center;}
.m-ai-helps .dot{background:rgba(198,11,127,.4);border:1.5px solid rgba(198,11,127,.8);}
.m-ai-watch .dot{background:rgba(255,255,255,.12);border:1.5px solid rgba(255,255,255,.3);}
.m-ai-helps .dot svg{width:10px;height:10px;stroke:var(--pink-soft);stroke-width:3;fill:none;}
.m-ai-watch .dot svg{width:9px;height:9px;stroke:rgba(255,255,255,.65);stroke-width:3;fill:none;}
@media(max-width:700px){.m-ai-cols{grid-template-columns:1fr;}}

/* ============================================================
   STAY CONSISTENT (ivory, calm rhythm)
   ============================================================ */
.m-consist{padding:150px 0 80px;}
.m-consist .sec-head{text-align:center;max-width:640px;margin:0 auto;}
.m-consist .sec-head h2{font-size:clamp(2rem,4vw,3.2rem);font-weight:500;}
.m-consist .sec-head p{color:var(--ink-soft);font-size:1.16rem;margin-top:16px;}
.m-consist-pts{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;margin-top:62px;}
.m-cpt{display:flex;flex-direction:column;gap:14px;padding:36px 30px 38px;background:#fff;border-radius:var(--r-md);box-shadow:var(--shadow-soft);transition:transform .5s cubic-bezier(.2,.7,.2,1),box-shadow .5s;}
.m-cpt:hover{transform:translateY(-6px);box-shadow:var(--shadow-lift);}
.m-cpt-ic{width:52px;height:52px;border-radius:50%;background:var(--pink-soft);display:grid;place-items:center;flex:none;}
.m-cpt-ic svg{width:24px;height:24px;stroke:var(--pink);fill:none;stroke-width:1.7;}
.m-cpt h3{font-size:1.22rem;font-weight:580;color:var(--ink);}
.m-cpt p{color:var(--ink-soft);font-size:1.04rem;line-height:1.56;}
@media(max-width:760px){.m-consist-pts{grid-template-columns:1fr;max-width:420px;margin-left:auto;margin-right:auto;}}

/* ============================================================
   ONE STORY (ivory, flows from stay consistent)
   ============================================================ */
.m-story{padding:80px 0 150px;text-align:center;}
.m-story .wrap{max-width:900px;}
.m-story-mark{font-family:var(--font-head);font-size:7rem;line-height:.5;color:var(--pink);display:block;height:.6em;opacity:.92;}
.m-story blockquote{margin:0;font-family:var(--font-head);font-weight:440;font-size:clamp(1.7rem,3.4vw,2.7rem);line-height:1.34;letter-spacing:-.01em;color:var(--ink);text-wrap:balance;}
.m-story figcaption{margin-top:40px;display:flex;flex-direction:column;align-items:center;gap:3px;}
.m-story figcaption b{font-weight:600;font-size:1.12rem;color:var(--ink);}
.m-story figcaption span{color:var(--ink-soft);font-size:1rem;}

/* ============================================================
   AND WHOEVER YOU ARE (slate, slim)
   ============================================================ */
.m-whoever{padding:96px 0;}
.m-whoever .wrap{max-width:1000px;display:flex;align-items:center;justify-content:space-between;gap:40px;flex-wrap:wrap;}
.m-whoever p{color:#fff;font-size:1.2rem;font-weight:500;line-height:1.5;max-width:32em;}
.m-whoever p .soft{color:rgba(255,255,255,.78);font-weight:400;}
@media(max-width:680px){.m-whoever .wrap{flex-direction:column;align-items:flex-start;gap:24px;}}

/* ============================================================
   CTA (plum, rings)
   ============================================================ */
.m-cta{padding:150px 0;background:var(--ink);text-align:center;overflow:hidden;position:relative;}
.m-cta .gc-cta{top:50%;left:50%;transform:translate(-50%,-50%);width:min(820px,96vw);z-index:0;}
.m-cta .gc-cta circle{stroke:var(--pink);opacity:.18;}
.m-cta-inner{position:relative;z-index:2;max-width:680px;margin:0 auto;}
.m-cta h2{color:#fff;font-size:clamp(2.4rem,5vw,4rem);font-weight:500;}
.m-cta .m-cta-btn{margin:38px 0 22px;}
.m-cta-note{color:rgba(246,238,242,.74);font-size:1.12rem;}

/* ============================================================
   QUIET LINK (ivory)
   ============================================================ */
.m-elsewhere{padding:92px 0 116px;text-align:center;background:var(--canvas);}
.m-elsewhere .txtlink{font-size:1.12rem;}

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media(max-width:900px){
  .m-hero{padding:150px 0 70px;}
  .m-hero .hero-grid{grid-template-columns:1fr;gap:50px;}
  .m-hero-media{max-width:440px;margin:0 auto;}
}